Stape Store is a built-in JSON database for server-side Google Tag Manager. It works like a lightweight Firebase directly inside your Stape account. You can store structured data, organize it in collections, and read or update it during sGTM processing.

What You Can Do With Stape Store

    • Cache API responses

    • Store user or session data

    • Keep tracking settings in one place

    • Enrich events with additional data

    • Share data between tags

    • Connect with external systems via API

How It Works

Stape Store uses three main tools:

1. Stape Store Writer

Writes or updates documents in the Store.

2. Stape Lookup Variable

Reads stored data during event processing.

3. Stape reStore Variable

Merges stored data into incoming requests.

Write Data (Writer Tag)

Store or update data automatically from your events.

Read Data (Lookup Variable)

Return a stored value, e.g., user plan or product info.

Enrich Requests (reStore Variable)

Automatically attach stored data to incoming events.

Use TTL

Set expiration for temporary data like sessions or promo codes.

Use the API

Read/write documents directly from your backend.

Common Use Cases

    • User profiles

    • Product or pricing cache

    • Consent storage

    • Session data

    • Tracking rule storage

    • CRM or backend sync

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